How To Write A Blog Post For A Company

Now that you know the product that you want to promote and the type of blog post that you want to write its time to brainstorm blog post ideas. If you have an established company blog then the ratio changes spend 23 writing content and 13 marketing it.


Blog Post Ideas For Catering Businesses Blogging For Caterers Catering Party Catering Event Catering

Compare your topic with something that is totally unrelated.

How to write a blog post for a company. Write the second draft. As part of your blog strategy you need to decide on the primary and contributing writers and where you will find them. This means fluency in the target language proper spelling and grammar and quality images and graphics.

The articles on your blog represent your company so they should be well planned and well organized. Update your email signature with a link to your latest blog. Invite your readers to submit a.

Crisp and concise- The matter in the post should be really crisp and concise for readers to grasp it easily. This is a perfect lead generation opportunity so make sure you make the most of it. Write the first draft.

Create an infographic that covers a topic often discussed in your industry. Now there are a few things to consider when writing your blog post. Use a pop culture reference movie TV show song or fashion trend and compare that to your niche or industry.

For example write a teaser about your blog and post that teaser to your social media feeds. Make it easy for readers to socially share your post. Wishpond contributor James Scherer says recent studies show that while 80 of people will read headline copy only 20 will read.

I know quite a few writers whose abandoned personal blogs are languishing in some dark corner of the Internet. 1 Choose your blog post topic. These writers launched their blogs with joy and enthusiasm but their momentum fizzled because they found it too hard to keep coming up with inspiring topics.

Post a list of your own business goals for the year and encourage your readers to share theirs in the comments section. Blogs are meant to be informal so let your blog reflect the human face of your company. Send out a press release or internal communication to your team to alert them to the latest post.

Compelling titles and introductions make your readers want to read your post right away. It stands out to the reader as a title should. It doesnt have to be expensive either there is such a thing as free blog.

As though you didnt bother to proofread it before hitting publish. Youll find that people are more likely to. The companys blog includes articles that directly discuss the benefits of the supplements they sell summarizing and referencing research studies that back up their claims.

It makes for a great blog post as its completely unique and offers a fresh perspective on your product or your niche. Compile a list of the top influencers in your niche. Dont let this happen to you.

Only then your blog post is ready to be published. Everything else H2 H3 H4 heading etc. Feature other more interactive content formats as part of your career blog tooA short quiz is a very simple yet fun and effective example of interactive content you can publish on your career blog.

Give it some personality and try to keep the sales pitch down. Lets say you write a list post covering five steps to achieve something. You may even benefit from using guest bloggers.

Dont just write blog posts. If the first step is 500 words the second and third steps are 100 words the fourth step is 200 words and the fifth step is 400 words it looks sloppy. Impressive heading- A very important tip on how to write a blog post for a business is that the opening or heading should be very catchy to attract the reader at once.

It should be easy to understand and for that reason dont use over-complicated grammar or vocabulary. Your blog post title should be in the Heading 1 format which is pretty much the biggest one there is. Step Three Come up with Blog Post Topics.

But they also publish posts less directly related to their products that address health-related topics that their target audience is likely to care about. Nail that title and opening paragraph. Create a list of potential blog post topics that feature your product in the blog post type you wish to write.

The blog post writing process. Many business blogs are written by more than one person especially since many business blogs go with more of a magazine format. A blog post is written in a conversational style.

These are similar to chapters in a book. Is called a sub-heading. Blog idea 6.

Unless youre a writer it may be best to leave the writing to people who specialize in the art of writing for the internet. For companies with a new blog we recommend that you spend 13 of the time writing your blog and 23 of the time marketing it on third party websites. These 10 tips will help you get started.


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